

1. BACHELOR OF BUSINESS ADMINISTRATION
Degree Program.
The BBA curriculum address the fundamental topics in undergraduate business
education, including management, marketing, finance, statistics, business law
and ethics, management information systems, and small business
management, and business policy and strategy, as well as major courses that
provide more-in-depth coverage of specific content areas, such as
entrepreneurship, information technology and marketing.
The Bachelor of Business Administration program offers area concentrations
that enable students to tailor their degrees to their career and educational goals.
All students must complete the 90 Cr required core courses, the 12 Cr
concentration courses, and choose 18 Cr from the elective courses
Curriculum- Bachelor of Business Administration
Required Core Courses (all courses are 3Cr each)
1. MNG100. Introduction to Business
2. TEC101. Communication 1
3. MGE100. Mathematics
4. ECO100. Microeconomics
5. ENG 101. English Composition 1
6. I&B100. Introduction to Information Systems
7. CG100. General Accounting
8. DDA100. Business Law
9. GF100. Principles of Finance
10. MRK100. Principles of Marketing
11. TEC102. Communication 2
12. ENG102.English composition 2
13. MNG200 Principles of Management
14. MRK200 Marketing & Sales Management
15. STG200 Introduction to Statistics
16. MNG225 E-Business
17. ECO200 Macro-Economy
18. MRH300 Human Resources Management
19. COM200 Corporate Communication I
20. CSA200 Principles of Accounting
21. AF200 Financial Analysis
22. MNG330 International Business
23. GPO300 Operations & Production Management
24. ECO300 Money & Banking
25. MSI300 Management Information System
26. STG300 Advanced Statistics
27. COM300 Corporate Communication II
28. GF 300 Financial Management
29. SMB300 Small Business
30. FIS 300 The Tax System
Concentration in Business
• MNG 420 Entrepreneurship
• MNG 450 Business Policy and Strategy
• MD300 Project Management
• MNG 410 Organizational Behavior in Business
Concentration in Human Resources Management
• MRH 335 Staffing Organizations
• MRH 405 Labor Relations
• MRH 407 Training and Development
• MRH 409 Compensation Management
Concentration in International Management
• ECO 160. International Economics I
• ECO 161. International Economics II
• GF 160. International Finance
• MRK 160. International Marketing
Concentration in Marketing
• MRK 101. Marketing Management
• MRK 105. Retail Management
• MRK 110. Marketing Communications
• MRK 150. Marketing Research
Electives (students choose 6 courses from below)
• COM300 Business Communication
• COM 302 Communication practices
• ENG202 Research and writing
• ENG302 Business English
• I&B300 Advanced Computer Science
• PSY 105 The Individual and Society
• PSY 100 Introduction to Psychology
• SOC 100 Introduction to Sociology
• SOC 300 Advanced Sociology
• TEC202 Communication 3
• TEC 302 Organizational Ethics
• TEC 402 Communication 4
2. BACHELOR OF MANAGEMENT IN SMALL BUSINESS AND
ENTREPRENEURSHIP/BME Degree Program.
The BME is a practical action-oriented degree program in entrepreneurship. The
program develops the student’s knowledge, enterprising capabilities, and
confidence thus helping to identify opportunities and create and build ventures,
and to undertake business practices in firms with a high degree of competency.
Principally, the program aims to offer an innovative and market leading degree in
entrepreneurship from theoretical and applied perspectives. Entrepreneurship,
intrapreneurship, and innovation are at the forefront of business studies.
Moreover skills learnt and developed from this program have gained widespread
recognition as vital managerial capabilities in today’s globally competitive and
volatile business environment.
Required Core Courses (all courses are 3Cr each)
1. MNG100. Introduction to Business
2. TEC101. Communication 1
3. MGE100. Mathematics
4. ECO100. Microeconomics
5. ENG 101. English Composition 1
6. I&B100. Introduction to Information Systems
7. CG100. General Accounting
8. DDA100. Business Law
9. GF100. Principles of Finance
10. MRK100. Principles of Marketing
11. TEC102. Communication 2
12. ENG102.English composition 2
13. MNG200 Principles of Management
14. MRK200 Marketing & Sales Management
15. STG200 Introduction to Statistics
16. MNG225 E-Business
17. ECO200 Macro-Economy
18. MRH300 Human Resources Management
19. COM200 Corporate Communication I
20. CSA200 Principles of Accounting
21. AF200 Financial Analysis
22. MNG330 International Business
23. GPO300 Operations & Production Management
24. ECO300 Money & Banking
25. MSI300 Management Information System
26. STG300 Advanced Statistics
27. COM300 Corporate Communication II
28. GF 300 Financial Management
29. SMB300 Small Business
30. FIS 300 The Tax System
31. SMB 365 Small Business and Entrepreneurial Planning
32. SMB 370 Family Business Management
33. SMB 380 Small Business Marketing
34. SMB 375 Financial Management in the Small Business
Electives- students choose 6 courses



American University of Leadership
Where Leaders are Born!
A.U.L Undergraduate Program Description